The Psychology Of Colour In Contemporary Wall Art - Tuesday, November 02, 2010

The Psychology Of Colour In Contemporary Wall Art

When colour is used correctly in contemporary wall art, it should enhance impact as well as clarity to a idea and highlight vital points. When colour is utilized improperly, it is able to confuse a meaning and perplex the whole audience. It is no coincidence that Campbell's soup has employed the identical 4 colors on their labels for decades, or that some dining places are decorated with bold reds along with oranges. It is actually no revelation that these hues appear repeatedly since scientific studies have revealed that reds as well as oranges drive the public to eat enthusiastically and leave, and that is precisely what food retailers require us to do.
These tactics are extremely valuable thanks to the unintentional effects of colour on our behaviour. To illustrate you see tons of reds and blacks on adult web pages - these colours are said to have sexual meanings. While toys, books and web pages meant for children typically include big blocks of vibrant, primary colors. This is because little kids choose these colors and respond more quickly than they react to pastels or soft hues. Market examination has in addition shown beyond doubt that the colour of modern wall art alters buying practice. Impulse shoppers respond well to red, orange, black and royal blue. Purchasers who are more meticulous and stick to budgets act in response best to pink, teal, light blue in addition to navy.

To start with, marketing communications professionals identify their intended market. If they are making contemporary canvas art for little kids, but are marketing to grandparents they would design the products in vibrant, primary colours to interest the children who will get them. However, the marketing processes would have to be designed with grandparent’s preferences in mind. In addition to different demographics there is also the problem of cultural distinctions - for example, white is the colour of death in Chinese culture while purple represents death in Brazil. Yellow is spiritual in China but signifies unhappiness in Greece, and resentment in France. In North America, green is commonly linked with distrust. As such we can notice that, as in all areas of marketing, being aware of what the shopper desires - even if they don’t - is the vital factor to a successful marketing campaign.

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Floral Canvas Art - Purple vs Red - Tuesday, November 02, 2010

Flowers on canvas is one of the most popular categories at Canvas Art Print, they're a great way of bringing the beauty of nature into your home. Whether it be a single red rose of a bunch of hydrangeas floral prints can add a real splash of colour to a tired room. As with any piece of wall art matching the colours to your decor is a great way of defining a style, but also showing the world who you are. The psychology of colour is well established, and there is no doubt as to the effect that choosing bold colours over more muted shades can have a dramatic effect on the feeling of your surroundings.

The colour red has many connotations, when seen in nature it often signifies danger or anger, but also passion and warmth. Picking flower canvas art in shades of red can show the passionate side to your nature and make a room feel more welcoming. The colour purple traditionally relates to a feeling of serenity, it's much more calming and suited to a room where relaxation is paramount - the bedroom is the perfect place for a purple flower canvas.

Purple Flower Canvas

Colourful floral canvas art can be an effective way of showing what you'd like people to see in you, often reinforcing a bold colour scheme or a chilled atmosphere. Purple is rarely seen in nature, which adds an air of mystery and exclusivity to a purple canvas print. It is also well established as a "royal" colour so it can show your more exclusive, mysterious nature - popular with young people who are always looking for something that makes them different. Of course we all want to be seen as bright and interesting, while having a space that we can truly relax in at home.

There are also many hidden meanings to the types of flowers you choose for canvas art prints. You only have to take the incorrect flowers to a big event or funeral to find out how easy it is to make a mistake. The symbolism of flowers in painting dates back to Victorian times, and although much has been lost since then it still pays to give some thought to what you're going to display in your home. Even as early as medieval and Renaissance society flower canvas prints had certain religious and ethical connotations. This most obvious in pictures containing religious figures - they are regularly drawn in the company of flowers that are a symbol of their characters. For example, a number of of the Christian symbols for virginity and chastity are the white rose, a vase, and the lily.

It's important to remember though that there's no right or wrong in choosing colourful floral canvas prints, you should choose what's right for you and what suits your surroundings.

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Relaxing Seascape Sunsets - Tuesday, November 02, 2010

Colour is all around us in daily life. From the blue sky we see in the morning, to the bright green of the lawn when we leave the house. We're not so aware of the way these colours affect our mood on a daily basis.

Bright, bold colours are a simple but effective way of lightening the mood in a room and young children respond particularly well to them. These colour reflect natural beauty such as blossoming flowers and sunsets that make us feel happy and relaxed.

Canvas Art Print have put together a great range of prints to help you set the mood, with everything from relaxing blue seascapes to vibrant abstract canvas art in all the colours of the rainbow! We carefully selected the highest quality images so that they will look great whether you choose a 14x20 inch or a 7 panel print - you can relax know you'll get a truly professional piece of wall art at a great price.


Modern life is stressful and often city life can leave us feeling disconnected from the world around us. Having a canvas picture of beautiful scenery or a faraway seascape canvas can take you there after a busy day.

Visit our sunset and seascape categories, and start your journey to relaxation today

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Canvas Art Prints History - Tuesday, August 10, 2010

Canvas Art Prints History

Looking back at the history of painting it all began on the only canvas man had - the caves in which they lived. Even early man appreciated the value of artwork to tell stories and it embedded itself in human culture. By the 13th century it was common for artists to paint with oils onto wooden panels. Initially this work was installed in churches and mosques but as it became more widespread people began having pieces commissioned for their homes.

Wood panels however were unwieldy, making them difficult and more expensive to transport. This lead to artists looking for viable alternatives, Venetian painters were amongst those driving the transition; sail canvas from Venice was widely obtainable and proved a great material for painting. One of the earliest documented paintings on canvas is a French Madonna from approximately 1410. Yet, panel artwork stayed more widespread till the 17th century in North Europe.

In order to prepare canvas for painting or printing it is stretched over a wood frame. Early canvas was also made from linen, which was actually brownish material of considerable strength. Linen was more commonly used for oil painting as the material was often too course for finer works. By the start of the 20th century and the industrial revolution mass-manufactured cotton canvas came into common usage. Although the new cotton canvas was cheaper and widely available the sturdier linen fabrics remain in use for those passionate about traditional oil painting techniques.

Modern day painters are spoilt for choice - pre-prepared canvases are used by everyone but the most demanding specialists. They are presented in a mixture of weights and the canvas is primed to prevent the oil or paint being absorbed into the material. With a suitably primed canvas, the artist will discover that every successive layer of colour goes on in a smooth way, and that with the correct thickness of implementation (fat over lean practice), a piece of art completely without brush marks can be attained. A lukewarm iron is employed on top of a section of damp cotton to even out the wrinkles.

zen bonsai canvas art print

With the advent of home computers and printing technology in the 21st century a new wave of canvas pictures came about - digital canvas prints. This progression of digital inkjet reproduction is generally mentioned as "giclée" - taken from the French "to spray". Unlike traditional methods, the canvas is printed with the image before being wrapped round a stretcher frame. Creating a print this way means that the final print is easy to assemble and customizable to meet the demands of modern consumers.

Pictures of original artwork have been replicated on canvas for countless years, in the 1990s home printers using dye sublimination became available. This process involves printing onto paper or canvas using heat to transfer the image and had the benefit of sealing the print as it was made. Inkjet print techniques were also developed and soon became the mainstay as the printers were cheaper to make and easier to maintain.

Now professional inkjet printers like the HP Designjet z6100 along with the Epson Stylus Pro 9880 can produce prints on rolls of canvas of 60 inches wide or more. With efficient, affordable technology in place it is now possible to have virtually anything printed on canvas. This advance has been helped by the universal progress of and improved access to computers graphics editing tools like photoshop.

The advantages of the modern giclée procedure above conventional processes are primarily lower set-up cost, which suddenly made it possible to make your own prints at home. This empowered painters and photographers to make canvas art prints of their artwork to sell. Web based galleries could suddenly produce huge amounts of canvas art on-demand to suit the customer.

At Canvas Art Print we follow strict guidelines to ensure top quality wall art from printing to packing. Firstly the image is printed and checked for a precise colour match. The canvas is then cut to size and stretched over a frame to the required size. Our canvas prints are made so that the image continues around the sides of a frame when gallery-wrapped is known as full-bleed. This is often utilized to improve the 3d result of the finished canvas print.

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